OfficeLuv is a Chicago-based startup that caters to office management professionals who want a complete solution for their office supply and grocery needs. In order to market their new and improved Office Management app, they needed a marketing site for client outreach.
Identifying the User: Our team identified user pain-points and created 2 personas that best described the users of the website. These personas helped us to understand the demographic of who would buy into OfficeLuv.
Wireframes: I worked through user flows and mapped the journey of the average user. I created preliminary wireframes using Figma focusing on structure and experience.
High fidelity designs: High-fidelity designs were created using Sketch. Component libraries were created into a usable style guide. Regular design reviews were coordinated with development to make sure that certain interface appearances were feasible.
A responsive marketing site that features a clean look-and-feel and clear call-to-action. The intent of the site is to generate new clients and promote open positions within the company.